Shampoo · OUAI

OUAI Medium Shampoo 300ml

£28.00 at Boots
4.3 / 5
★★★★★★★★★★
186 reviews across 1 retailer
80% rate it 4 or 5 stars
5★
133
4★
15
3★
11
2★
10
1★
17
Boots4.27★★★★★★★★★★186 reviews (132 with text)

Summary. Reviewers are mostly positive: 80% give it 4 or 5 stars and 15% give it 1 or 2.

+Positives

  • Scent. Reviewers often single out how it smells. 54 reviews
  • Softness. Hair is described as softer and smoother afterwards. 29 reviews
  • Clean feel. Leaves hair and scalp feeling properly clean. 23 reviews
  • Shine. Many notice extra shine. 14 reviews
  • Frizz and curls. Helps tame frizz and define curls. 13 reviews

−Negatives

  • Can be drying. Some find it leaves hair dry, rough or stripped. 10 reviews
  • Scent. Not everyone likes the fragrance; some find it too strong. 5 reviews

Reviews from 11 Sep 2023 to 11 Aug 2026. 54 are star ratings without text.